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raffaello
/ spring 22 LE russia

Packaging, 

Illustration

client

Soremartec S.A.

Gifting Raffaello is an expression of love and affection recognised as one of the most thoughtful gestures towards loved ones and is dedicated to those who believe that close personal relationships need nourishment. It is within this framework that the client commissioned us to design the Spring Limited Edition, Russian market. This special edition consists of 5 subjects in 2 different formats (T|25 T|7). On each subject words of love and affection fly like notes among the flowers to emphasise the lightness and spontaneity that this brand embodies. Equally special is each of the flow packs containing the sweet Raphael. Each one features a word, a gesture, a small care for a loved one.

 

Right now Raffaello is the second largest brand within Ferrero pralines and is currently occupying the 5th position in the global market.

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